Tuesday 12 January 2010

Nudge blog


Authors of the "Nudge", Thaler and Sunstein, set up a blog on which they present new and fascinating incentives, many of which are sent by email by its readers. I actually sent them one myself, but it turns out that it was previously published. Anyway, here I post my nudge to make people stop littering with their chewing gum, which was employed at the Norwich bus station.

For more neat ideas of incentives that make us better decision makers you can visit: